Last updated: 19 August 2026
These terms govern the services provided by Ridgeline Demand ("we", "us") to you, the client ("you"). By signing our service agreement or paying an invoice, you accept these terms.
We build and operate a customer acquisition system for your business. Depending on what your business needs, that typically includes: writing and structuring your offer, building landing pages and funnels, producing a lead magnet, setting up email and SMS follow-up, lead qualification, designing your sales and booking process, building and managing advertising campaigns, producing ad creative, local SEO foundations, hosting, call tracking, Google Business Profile optimisation and review generation.
The exact scope for your business is confirmed in writing before work begins.
| Program | Four months. Month one is not charged for. Months two, three and four are $1,000 each. |
|---|---|
| Payment | $3,000, paid once at signing, covering months two through four. |
| After month four | $1,000 per month, month to month, cancellable with 30 days' written notice. |
| Media fee | 10% of your advertising spend, invoiced monthly in arrears on actual spend. |
| Minimum spend | $2,000 per month in advertising budget. |
Alternatively, a month-to-month arrangement is available at $1,200 per month with no complimentary build month, cancellable with 30 days' written notice.
Your advertising budget is not paid to us and is never held by us. It is charged directly by Google, Meta or any other platform to your own payment method, inside advertising accounts registered to your business. We do not mark up media spend. Our media fee of 10% is invoiced separately and transparently on actual spend.
You own everything we build for you, during the engagement and after it ends: advertising accounts, tracking pixels, campaign data, ad creative, landing pages, funnels, phone numbers, automations, SEO work, and the offer we write. Where we host your site as part of the service, we will transfer it to hosting of your choosing on request, at no charge.
Our performance guarantee (section 6) applies only where you:
These are not administrative conditions. The most common reason advertising "fails" is that leads were generated and never contacted quickly enough.
Before you sign, we agree in writing on a specific number of qualified leads to be delivered within the first 90 days, based on your market, your budget and prevailing cost-per-lead in your industry. A "qualified lead" means a contact within your service area who has requested your service and provided valid contact details.
If we do not reach that number within 90 days, we will continue managing your campaigns for up to 60 additional days at no management fee until we do. You remain responsible for your own advertising budget during that period.
For the duration of the engagement we will not take on a directly competing business in the same market and category. This is a limitation we accept on ourselves; it does not restrict you.
We do not answer your phones, staff your reception, or provide customer service to your customers. We do not guarantee revenue, profit, or any specific business outcome beyond the lead volume described in section 6. Results depend on your pricing, your capacity, your close rate and how quickly your team responds — factors outside our control.
Each party will keep the other's non-public business information confidential and use it only to perform under these terms.
To the maximum extent permitted by law, our total liability arising out of or relating to the services is limited to the fees you paid us in the three months preceding the claim. Neither party is liable for indirect, incidental or consequential damages, including lost profits.
Either party may terminate for material breach that remains uncured 14 days after written notice. On termination you retain everything described in section 4. Fees already paid for the committed term are non-refundable except as set out in the Refund Policy below.
We may update these terms. Changes apply to new engagements and to renewals from the date published. Your existing committed term is governed by the terms in force when you signed.
This policy explains what we collect through this website and how we handle it.
| You give us | Name, business name, email address, phone number, city and state, website, and your answers to the qualification questions (industry, customer value, role, advertising budget, capacity, decision authority). |
|---|---|
| Collected automatically | Pages viewed, time on page, referring source, approximate location derived from IP, device and browser type. |
| Not collected | We do not ask for or store payment card details on this website. We do not knowingly collect information from anyone under 18. |
We do not sell your information, and we do not share it with anyone for their own marketing.
This site uses the Meta pixel and may use Google Analytics or Google Ads tags. These place cookies and send limited event data (such as "viewed page" or "submitted form") to Meta and Google, who process it under their own policies. You can opt out through your browser settings or through the ad settings offered by those platforms.
Only with service providers who help us operate — hosting, email delivery, calendar booking, CRM and analytics — and only to the extent needed. They are bound to protect it. We may also disclose information where required by law.
Enquiry records are kept for up to 24 months from your last contact with us, unless you ask us to delete them sooner. Client records are kept for the duration of the engagement and for seven years afterwards where required for tax and accounting.
The site is served over TLS. Access to enquiry data is restricted to people who need it. No system is perfectly secure, and we cannot guarantee absolute security.
You can ask us to show you what we hold about you, correct it, delete it, or stop contacting you. Email privacy@ridgelinedemand.com and we will action it within 30 days. If you are in California, the EU or the UK, you have additional rights under CCPA/CPRA, GDPR or UK GDPR respectively; the same address handles those requests.
We operate internationally. Information you provide may be processed on servers in the United States and by staff outside your country. We apply the same standards wherever it is handled.
We would rather be plain about this than bury it, because the refund terms are part of the offer and we would rather you understand them before you pay than discover them afterwards.
You may cancel for any reason within 72 hours of signing, provided we have not yet begun the build. Tell us in writing and we refund the full $3,000, in full, to the original payment method, within five business days.
Once you have granted us access to the accounts we need, we will have your campaigns live within 14 days. If we miss that deadline, you receive a full refund of the $3,000 on request, regardless of the reason on our side.
Where the delay is caused by us waiting on access, approvals, or information from you, the 14 days pause until we receive what we asked for. We will tell you in writing when that happens and what we are waiting for.
Within the first month we deliver the entire build: your offer, your landing pages, your funnel, your lead magnet, your follow-up sequences, your ad creative, your tracking and your campaigns. That work is yours to keep permanently.
A no-questions refund available after that work has been delivered would let someone take roughly $26,000 of completed work at no cost. That is not a guarantee — it is an invitation, and it would end with us unable to make the offer at all.
So we guarantee the things we control: that we start only if you are certain, that we deliver on schedule, and that we hit an agreed lead number or keep working without a fee until we do.
If we miss the agreed 90-day lead number, the remedy is up to 60 additional days of management at no fee, as set out in section 6 of the Terms — not a refund. This applies where you have met the client obligations in section 5 of the Terms.
Advertising budget is paid by you directly to Google, Meta and other platforms. We never hold it, so we cannot refund it. Refunds of media spend, where available at all, are governed by those platforms' own policies.
Monthly fees after the committed term are charged in advance and are not refundable mid-month. Cancel with 30 days' written notice and you will not be charged again.
Email billing@ridgelinedemand.com with your business name and which of the above applies. We do not require a reason for a request under sections 1 or 2. Approved refunds are issued to the original payment method within five business days.
| General | hello@ridgelinedemand.com |
|---|---|
| Privacy requests | privacy@ridgelinedemand.com |
| Billing and refunds | billing@ridgelinedemand.com |
We reply to everything within one business day.